Hendson - hendson
management, support, hiring, expertise, financial expertise, organizational expertise, project management, sales expertise, flexible mode, implementing, assessing, recommanding
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easy access to flexible management expertise


In a business world where small can mean multinational, where ease in starting up can also mean complexity when growing up, and where focus really matters, we offer a new and flexible approach to collaborative working where the whole is greater than the sum of the parts. 

Hendson enables to accelerate the growth of startups and SMEs by providing access to a ‘one-stop shop’ for flexible, hands-on management expertise. We work across sectors, industries and geographies.

The inspiration for Hendson comes from a collective desire from the founding partners to tap into what we have learnt and experienced over multiple years in our own careers. We bring these different perspectives to your business and apply them in ways that make a sustainable contribution and difference to your own ambitions.

We take responsibility for implementing as well as assessing and recommending.

We work in a part-time and flexible mode.

Our areas of particular expertise are in sales & business development; financing, funding, compliance and international taxation; organizational effectiveness and development.  Through our network we bring in qualified additional expertise when required.


Are you looking to expand abroad and need financial strategy- and field-expertise?




Do you need temporary project management advice without paying a fortune for external advisers ?



Do your sales results need a boost and you'd like some one-off expert advice?




We are adaptable, flexible and pragmatic both in the way we work and in the arrangements we have with our clients.

We prefer to establish long-term, retainer-based relationships so that we get to know your business and your people and can accompany you on your journey to growth.

We are also available for short-term assignments or an ‘opting in and out’ approach depending on the need or circumstance.

Our fee structure and contractual arrangements are transparent. Following an introductory and exploratory call or meeting, we agree on the scope of work and associated timeframes and propose a fixed daily rate.

Working with the Hendson team is like having your own extended management team without the investment or overhead.

We understand you may not want to pay for a full-blown executive team, but you are probably stretched to the maximum and can benefit from other people’s know-how and skills.

That’s why we offer you our combined expertise for hire at an affordable daily rate. You decide what expertise you need, when you need it and how often you need it.

Our interest is to provide you with very practical, hands-on support for the issues you are facing.



We take on the hassles you don’t want.  We get involved. We are hands-on. We take responsibility to deliver.

We help you to navigate, to overcome challenges, to understand and nurture opportunities. We let you get on with what you do best, running your business.

You use us when you need us on the topics where you need additional management insights, experience and action. 

We are approachable pragmatists.

We have a wealth of management experience between us to complement your own.

We extend your capabilities by adding ours.

We work in an advisory and/or hands-on way, in order to provide the required support.

We, Frank den Brok, Iemke Kuijper and Steven Martin, are a team of senior executives with a very diverse expertise which we have built-up in the international corporate-, finance- and public sectors.

After successful individual careers we have decided to come together and use our joint experience to help young and growing companies move to the next level.



Frank den Brok


“Most of my extensive  career has been spent in B2B manufacturing environments, as a Financial Executive on C-level,  mainly in US-Corporations for the Chemical, Automotive and Electrical Industries.

I love operating as the interface  between the finance function in its broadest sense, and the real business arena to help optimize business models, improve  transparency and increase organisational capability.

Bringing my corporate experience to the world of SME’s is proving to be a great match.”


Iemke Kuijper


“I have been a career officer in the Dutch  Navy for 35 years. In this period I have built up expertise in  three main areas:

Military Operations, Organizational developments, Negotiations in International Strategic Political Environments.

In the last 3 years I have been advising and supporting start-ups, running interim infrastructure projects and providing military advice regarding EU issues. 

I love taking complex problems and breaking them down into manageable issues to solve.”


Steven Martin

steven 02

“I have spent most of my professional life building sales teams and establishing long-term international customer relationships in the finance, telecoms and software industries across the globe.

During the last few years I have focused on working with start-up’s because merging my experience with the vitality of young teams & new challenges is what energizes me most.

It is incredibly motivating to see how our part-time work with SME’s can make a difference”